I am a creative marketing strategist and designer, currently pursuing my Master’s in Integrated Marketing at New York University (GPA 3.9) - Minor in Graphic Design. With a strong foundation in digital marketing, content strategy, and brand development.

My professional journey spans across diverse industries and roles:

• Buffalo Games / Ceaco – Collaborated on product development, packaging design, and campaign marketing for puzzles and creative toy lines (Hello Blink, Ishipetto).

• NYU Dining Services Marketing – As a Dining Services Assistant, I managed student communications and campaign initiatives, executed on-campus events that boosted participation by 15%, and strengthened customer satisfaction by collecting and analyzing feedback from 15,000+ students.

• Crear Design Studio LLP – As an Integrated Marketer, I developed a digital marketing strategy that repositioned the brand as a niche player, leading to a 25% increase in lead generation.

• Van Phong Fruits Company – Conducted market research, consumer analysis, and digital content creation that boosted social media engagement by 20% and sales by 7% during the internship period.

• U.P.G.C Company – Supported multi-regional marketing campaigns, performing competitor analysis, KPI tracking, and campaign execution that improved brand.

Beyond work, I’ve taken on community leadership roles:

• Media Lead for the Association of Vietnamese Students and Professionals in the U.S., coordinating events that drew 200+ attendees per gathering.

• Led cultural initiatives for the Asian Learning Community and International Student Center.

• Founded and manage English Learning Community (15,000 members on Facebook).

Fluent in English, Vietnamese, and Chinese, I thrive at the intersection of creativity and strategy — designing ideas that inspire, campaigns that connect, and experiences that create measurable impact.

✨ In short: I design, strategize, and execute — blending creativity, data, and culture into every project I take on.