Crear Design Studio — Brand Repositioning & Social Growth
Role: Integrated Marketer
Industry: Creative / Design Services
Timeline: 2024
Overview
Crear Design Studio aimed to reposition itself as a premium niche design service in a competitive creative market. I supported brand strategy and digital content development to strengthen market perception.
Challenge
The studio’s existing digital presence lacked a clear value proposition and consistent visual identity, limiting its ability to attract qualified leads.
Strategy
The strategy focused on refined brand messaging, cohesive visuals, and targeted social content to communicate a premium positioning.
Execution
Designed branded social media templates and creative assets
Supported creative direction and brand storytelling
Collaborated with internal stakeholders to ensure visual consistency
Results & Impact
Increased social media engagement by 30%
Contributed to a 25% increase in qualified leads
Strengthened the studio’s premium brand perception
